Investment objective does not prompt you to choose between saving your bank or invest sometime complicated. Investment objective does not prompt you to choose between the low interest rate on your savings account or the high risk of the stock market. Investment objective look at when you need the amount to achieve your personal goal (studying child, boat, pension). You determine the goal, we invest to it. Nominated for the Golden Bull in the category Best innovation investment and the Dutch FinTech awards in 2017.