Axial is the deal network for the middle market. We help private mid-sized companies and their investment bankers raise capital or sell their business by connecting them to buyers, investors, and lenders through a private online platform. In 2016, nearly 7,000 deals were privately marketed on Axial, leading to over $7 billion in closed transactions. We are based in New York and backed by First Round, Redpoint Ventures, Comcast Ventures, Edison Partners and GLG.
You will be responsible for defining and executing marketing strategies to drive awareness and demand to investment firms, corporate acquirers, investment bankers, entrepreneurs, and family-owned businesses. You will lead a team of program managers while devising and executing product marketing and sales support disciplines, programs and tools that ensure sales rep productivity and pipeline acceleration. You will be an outstanding communicator, cross-organizational team player, creative thinker and writer, and possess strong analytical skills.
This position is both strategic and operational. You will create and promote thought leadership in middle market capital markets, as well as use data to define opportunities, develop competitive insights, and generate and advance sales pipeline demand. This role will be influential across all departments in the company.
This Director of Marketing role will have a wide range of responsibilities such as market analysis, strategy, customer research, solution definition, positioning, competitive analysis, communication, packaging and promotion of key products and solutions being undertaken by the business.
Axial connects professionals who run, advise, finance and acquire private companies. Our mission is to connect every private company with the capital necessary to finance or exit their company. The network allows providers of capital to private companies, including lenders, equity investors, and strategic buyers, to find and be found by the right opportunities from the right entrepreneurs and the right bankers at the right time. Advisors and entrepreneurs use Axial to create and manage their company's professional profile, explore and execute financial transactions, and win new business.