Senior Manager Consumer Retention and Engagement Analytics

  • Klarna
  • Stockholm, Sweden
  • Jul 28, 2017
Full time Business Development Management Marketing Partnerships Strategy-Planning

Job Description

As Senior Manager of Consumer Retention and Engagement you will develop and lead a cross-functional team dedicated to optimizing consumer retention and enhancing consumer engagement through innovative application of advanced analytics. The team will serve as an internal analytic consulting services group providing strategic guidance and analytic support to consumer-focused digital marketing teams and consumer engagement Product Managers across all Klarna regions and spanning multiple channels. You will:

  • develop and maintain strategic partnerships across the organization and serve as a strategic advisor and change agent helping to institute a data driven approach to consumer journey
  • initiate, execute and manage consumer retention and engagement roadmap for touchpoint and journey optimization
  • manage the creation and maintenance of consumer segmentation models for addressable marketing and product personalization
  • develop metrics measurement schemas, algorithms, models and analyses in support of consumer retention and engagement
  • partner with other analytic functions to develop standards, share best practices and drive efficiency

You should get in touch with us if you enjoy:

  • Developing and leading high performing consumer engagement and/or marketing analytics teams
  • Driving value through application of machine learning and prescriptive analytics
  • Fostering strong relationships with internal partners and stakeholders
  • Managing cross-functional teams
  • Solving complex business problems in a clean and simple way
  • Optimizing marketing impact within e-commerce


Culture - You'll have an opportunity to work with people from 42 different countries in our English speaking office in Stockholm city centre. To encourage equality at Klarna we have an internal female leadership network that work proactively with internal talents and attracting women to Klarna.

Compensation - You’ll get an attractive salary, pension and insurance plans, along with 30 days annual leave.

Learning - We have a learning and development focused environment with an emphasis on knowledge sharing, training and regular internal expert talks.

Family - We offer a flexible work schedule and parental leave compensation.

We know that diverse teams are strong teams, and welcome those with alternative identities, backgrounds, and experiences. Our team includes women, men, mothers, fathers, the self-taught, the college-educated, and people from all over the world.

Interested in finding out more?

Send over a CV or LinkedIn profile in English and let's arrange a chat.