Business Press Officer

  • TransferWise
  • London, United Kingdom
  • Jul 28, 2017
Full time Public Relations

Job Description

Who we are.

TransferWise was founded in 2011 with a clear mission: Money without borders - so people and businesses can send and receive any currency effortlessly, whenever, wherever.

Sure, the heart of what we do is international money transfer. And we’re committed to making it instant, convenient and fair for millions of people, all over the world. But we’re growing our other products and our teams at an exciting pace. And we’re looking for the very best to jump on board.

What it’s really like to work here?

At TransferWise, we do things a bit differently. There’s no corporate nonsense, and no old-fashioned hierarchy. Instead, we work in dozens of self-sufficient, autonomous teams. Think of them like start-ups within a start-up.

Each team picks the problems they want to solve. So there’s no micro-management. No hiding behind fancy job titles. And no one telling you what to do. But you’ll get tons of guidance and plenty of support from talented, super-smart colleagues from all over TransferWise.

The way we work doesn’t suit everyone. But if freedom, autonomy, and life-affirming, head-scratching professional challenges rock your world, we could be a match made in heaven.

A bit about the job.

We’re looking for someone confident with a solid background in Business PR who genuinely loves writing, talking to people, and would like to experience working in a high-growth company. This is a perfect opportunity to join our fast-paced UK team and craft stories and marketing campaigns to target the business market, with the ability to thrive in a high-growth tech company.

What will you be doing?

  • Leading the Small Business Press Office (inbound opportunities) - dealing with inbound interest and following up with relevant business spokespeople.
  • Media Relations – Building a target list of publications/websites and developing relationships both as an individual and for key spokespeople. Placing content and measuring impact in areas such as;
    • Small business opportunities in National newspapers.
    • General Freelancer/SME focused - e.g., small business, finance,
    • Securing coverage in the payments trade industry.
    • Verticals -  e.g. SME - BigHospitlaity, International Trade Magazine. Freelancer - design publications, web dev publications, etc.
  • Develop Business messaging and materials, e.g. case studies for use on owned and earned channels.
  • Lead our Blogger/Vlogger/Influencer Program;
    • Identify top business/freelancer targets, develop relationship, get them writing/talking about us on their platforms.
    • Collaborate with the Paid Social team to promote the above.
  • Trade Shows/publications;
    • Identifying lists of high value trade shows for attendance/speaking opportunities initially (and possibly exhibiting).
  • Build our Developer / Payment communities such as;
    • What should these look like?
    • What are the meet-ups / events we could and should attend?
    • What are the forums for communication?
  • Ensure TransferWise is part of the conversation and people can discover our Payouts product (and other developer services later). 

What will you need?

  • Solid, demonstrable experience of working in B2B PR.
  • Excellent written and spoken English. You’ll be able to turn complex concepts into simple and compelling messages
  • Innate understanding of what makes a good story for business media and how to secure great quality media coverage.
  • Outstanding planning and organisational skills with proven experience of strategic coordination of people, information, diary management and relationships.
  • A genuine interest in developing and communicating great ideas to make financial services fairer.
  • The ability to scrutinise complex and technical data.
  • An ability to work proactively and independently. We get things done.
Some important stuff we would like you to know

To meet our regulatory obligations as a licensed financial services company, TransferWise needs to take background checks on all new hires, which may include Criminal and Credit checks. Please discuss with the Recruiter if you have any concerns regarding this process.

We want to make sure that our recruitment process is accessible to everyone. So if you need any reasonable adjustments – at any point in the process – we’ll do our best to help. Just let us know what you need on your application form, or drop us an email. You might need a reasonable adjustment if you’ve got a disability. Or maybe you live overseas, and you’d prefer to meet us over Skype.