Growth Marketing Manager

  • Xpenditure
  • Mechelen, Belgium
  • Jul 28, 2017
Full time Content Marketing Marketing Social Media

Job Description

Company Description

 Fulfil your passion and join one of fintech’s fastest growing startups. With over 120,000 users across 62+ countries and global offices, we’re currently looking to build a world-class team.

We’ve reinvented expense management for huge companies and exciting brands worldwide such as Deloitte, Pernod Ricard, Renault, and TomorrowLand, (yes, the music festival). But this is just the beginning.

2017 is set to be a year of huge growth. We have just joined forces with Sodexo to become one of the top business travel & expense platforms in Europe. Are you up to the challenge?

 

Job Description

What will you be doing?

  • Responsible for running experiments to drive growth of our products and analysing all aspects of the conversion funnel
  • Identify the largest areas for improvement and implement strategies to capitalise on these opportunities
  • Identify trends and insights and optimise spend and performance based on the insights
  • Design, execute and report on A/B and multivariate user tests
  • Utilise your strong analytical ability to plan and execute experiments and conversion tests
  • Implement robust user acquisition campaigns using all digital marketing channels as well as third-party technologies and platforms and influence core product levers for driving acquisition & retention
  • Understand and leverage data and products of high-scale platforms to help establish growth and customer acquisition metrics (LTV, CAC across different segmentation)
  • Collaborate with internal teams to evaluate and optimise growth strategy

 

Qualifications

Who are we looking for?

  • Data analytics and digital marketing experience, preferably with a startup
  • Must be able to show how you iterated a variety of marketing experiments and how came to conclusions
  • Demonstrable analytical rigour: be able to quantitatively analyse marketing programs
  • Experience with Google Analytics, Mixpanel, Optimizely or other website optimisation and event-based analytics tools
  • Experience with running and analysing controlled experiments
  • Track record of growing paid and organic traffic ideal
  • Ahead of the curve with the latest and best practices in growth hacking and metrics of success
  • Knack for telling stories with data and can transform complex tables into insightful and easy to read visualisations
  • Savvy with all social media platforms and working knowledge of ad serving tools
  • Well-versed in digital marketing tactics, including SEO, SEM, social media advertising, email marketing, online display media, etc.
  • A quick learner, self-motivated, ambitious, and detail-oriented
  • Confidence to operate in a quickly changing environment
  • Positive, roll up your sleeves can-do attitude with focus on results

Additional Information

What can we offer you?

  • A great challenge!
  • A lot of professional freedom
  • Being part of an international, winning and growing team that exists of 50 awesome colleagues
  • A desk in our cool office in the center of Mechelen
  • Free drinks, fruits, snacks and monthly dinners in our bar
  • A competitive salary and package

What’s next?

If this sounds like you, just tell us why you think you would be great for the job.