Zmarta
Ängelholm, Sweden
We are looking to strengthen our marketing team with a CRO Manager who will take on an important role in the marketing organization. As CRO Manager you will be responsible for the CRO work within Zmarta Group, developing and implementing the strategy together with the marketing team and in close dialogue with the operations and IT departments.
Your focus will be to maximize the CRO, defined as the share of our visitors that become customers by accepting our T&C at one of our brands within Zmarta Group. Your role is a mix of hands on execution and strategic work and you need to be comfortable with both sides. Included in you task is to increase the understanding of CRO in the organisation, and your ability to work cross department is key.
The CRO Manager will report to the SEO Manager and work on group level.
Main responsibilities
Analyse our web traffic, landing pages and user behaviour on our websites from a CRO perspective to set the basis for improving the CRO...