Social Media Content Strategist

  • Credit Karma
  • San Francisco, CA, USA
  • Mar 25, 2022
Full time Marketing Social Media

Job Description

Credit Karma is looking for a highly talented, self motivated individual for a social strategist role with a strong focus on creative development and understanding of the importance of data-driven creative. You’ll report to the Senior Manager, Social Strategy and work closely with many other marketing functions including (but not limited to) creative, brand, performance marketing, PR and legal. You’ll be tasked with overseeing development, implementation and optimization of objective driven social media content from small scale tests to multi-faceted campaigns.

What the Job Entails:

  • Ability to give insightful and strategic creative feedback
  • A deep understanding of the ins and outs and latest and greatest of all the top social media platforms, especially Facebook, Instagram and Twitter, and how to create content for these channels
  • Can lead groups to concept and create social specific campaigns that communicate to a variety of audiences
  • Experience with using audience insights, test and learn results, and data insights to develop and optimize content
  • Experience handling concise day-to-day communication across multiple teams
  • Ability to take business and brand briefs and evolve them into social-specific briefs for creative teams, both internal and agencies
  • Can identify and communicate risk in projects/programs early so that mitigation steps can be taken
  • Social listening experience a plus

Our Ideal Candidate:

  • Experience managing either an internal creative team process or agency creative process
  • Experience project managing teams toward a common goal
  • Naturally communicative and willing to get up from your desk to make things happen
  • Organized, collected, respectful and willing and able to work with a team of super talented people
  • 3-5 years experience working within social media, preferably with significant exposure to creative development for social-specific content
  • Self-starter who is comfortable owning and driving projects involving multiple deliverables to tight deadlines
  • Team player who likes to break down processes and problem solve